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Archiv für 2010

Was noch zu sagen wäre: Frohe Weihnachten!

22. Dezember 2010 von Eva Engelken Kommentar verfassen

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Liebe Leserin und lieber Leser dieses Blogs! Man kann in Blogs wie diesem viele Worte machen und dramatische Blicke über den Tellerrand werfen. Man kann aber auch einfach sagen: Vielen Dank für ein schönes, herausforderndes, anstrengendes und manchmal trauriges oder Nerven kostendes Jahr 2010, das in jedem Fall nicht spurlos an uns allen vorüber gegangen… (weiterlesen)

Klartext in gefühlvoller Ummantelung: Die Glosse

9. Dezember 2010 von Eva Engelken Kommentar verfassen

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Wer jemanden liebt oder bewundert, stellt sich gerne vor, dass aus demjenigen mal “was ganz Großes” wird. Bei mir ist das mein Berufsnetzwerk “Texttreff” und seine Mitglieder, die “Textinen”, die ich beruflich und privat liebe und schätze. Der Text ist eine Glosse und mein Wettbewerbsbeitrag zum Texttreff-Schreibwettbewerb 2010. Entstanden in einer sentimentalen Nachtschicht, hat die… (weiterlesen)

Sollten Anwälte twittern? Aber wollen sie es überhaupt?

24. November 2010 von Eva Engelken 3 Kommentare

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Kommunikation im Social Web ist keine Einbahnstraße – Rechtsanwälten muss sie Spaß machen – nur das bringt Erfolg Sollten man als Anwalt oder Anwältin heutzutage twittern? Diese Frage höre oder lese ich in letzter Zeit immer wieder. Dahinter steht die Frage nach dem Nutzen: “Nützt es mir für meine Kanzlei und erhöht meinen Gewinn, wenn… (weiterlesen)

Making of Teil I, Klartext für Anwälte

18. November 2010 von Eva Engelken 2 Kommentare

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Making of, Teil 1 – Klartext für Anwälte Weil ich bei DVD-Filmen die Making-ofs so gerne angucke, gibt es jetzt auch hier ein kleines „Making of“ zum Buch Klartext für Anwälte. Da im gesamten Buch dazu rate, deutsche Begriffe zu verwenden, hätte ich natürlich auch Entstehungsgeschichte sagen können, aber ich finde, Making of klingt einfach… (weiterlesen)

Kostenloses Webinar von Eva Engelken bei der Blog-Adventsaktion “Authentisch & erfolgreich – Vermarktungsstrategien für Trainer, Berater und Coaches”

15. November 2010 von Eva Engelken Kommentar verfassen

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Melden Sie sich jetzt an zum kostenlosen Klartext-Webinar für Berater, Trainer und Coaches: “Sprechen Sie einfach Deutsch!” Was und wann? Am Mittwoch, dem 1. Dezember, halte ich, Eva Engelken, um 18.30 Uhr ein einstündiges Marketing-Webinar, also ein Seminar im Internet, für Berater, Coaches und Trainer. Titel: “Sprechen Sie doch einfach Deutsch!” Wer lernt was in… (weiterlesen)

Klartext schreiben – Heute: Der Brief vom Amt

8. November 2010 von Eva Engelken Kommentar verfassen

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Amtsdeutsch vs. Deutsch Ich habe vor einigen Tagen mal wieder einer Bekannten beim Übersetzen geholfen. Nicht, dass ich englische Texte ins Deutsche übersetzt hätte oder dergleichen, nein! Ich habe Amtsdeutsch in normales Deutsch übersetzt.

Klartext in der Kommunikation: Geheimniskrämerei oder Freigiebigkeit?

29. Oktober 2010 von Eva Engelken

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Erfolgreiche Kommunikation in sozialen Netzwerken ist Charaktersache: Manche horten ihr Wissen, manche teilen es freimütig mit anderen. Doch welche innere Einstellung und Herangehensweise ist für den eigenen unternehmerischen Erfolg besser? Dazu ein Blick auf soziale Netzwerke im Internet und Beispiele aus dem wirklichen Leben:

Presseresonanz Österreich

19. Oktober 2010 von Eva Engelken

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Das Recht Extrajournal hat “Klartext für Anwälte” in seine Rubrik “Rechtspraxis aufgenommen. Hier der Link zum recht.extrajournal.net Auch das Wirtschaftsblatt hat das Buch erwähnt:

Journalisten mögen Klartext

14. Oktober 2010 von Eva Engelken

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Journalisten haben wenig Zeit und müssen Gastbeiträge von Juristen oft neben ihrer anderen Arbeit betreuen. Wenn Sie mit einem Themenvorschlag an einen Journalisten herantreten, sollte Ihr Anschreiben sofort erkennen lassen, warum Ihr Themenvorschlag neu, wichtig und interessant ist.

Guter Text hat Geschmack

14. Oktober 2010 von Eva Engelken

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Ein guter Text schmeckt. Er hat Aroma, Würze und liegt gut auf der Zunge. Allerdings schmeckt nicht jeder Text jedem. Ein Text, der Persönlichkeit zeigt, kann nicht immer perfekt kurz und prägnant sein.