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Besser schreiben: Damit Sie verstanden werden
In den Klartextseminaren lernen die Teilnehmer, präzise und überzeugend zu schreiben und Texte zu optimieren. Das Schreibtraining mit eigenen Texten steigert die persönliche Lernkurve.
Sie vermeiden:
- langweilige Mandanten-Rundschreiben, die ungelesen im Papierkorb landen.
- ratlose Mandanten, die nach 50 Seiten Schriftsatz immer noch nicht wissen, wozu Sie ihnen raten.
- Ärger mit Journalisten, die sich erdreisten, Ihren Gastbeitrag komplett umzuformulieren.
- peinliche Internetauftritte („Für Sie finden wir einen Weg“ oder „Wir schaffen einen Weg“).
Denn Klartext
- wird gerne gelesen.
- wird verstanden.
- überzeugt.
- bleibt im Gedächtnis.
Teilnehmer der Schreibtrainings
Den Inhalt unserer Schreibtrainings und Seminare für Kommunikation und Pressearbeit passen wir genau an die Bedürfnisse und Anforderungen der Teilnehmer an:
- Wirtschaftsanwälte: Absolventen, Associates und Rechtsanwälte
- Juristische Mitarbeiter der PR- und Marketingabteilung
- Mitarbeiter von Rechtsabteilungen
- Juristen in Behörden und Ministerien
- Richter und Staatsanwälte
Trainingsmaterial
Die Teilnehmer erhalten ein umfangreiches Handout mit Checklisten, Übungen, Anleitungen und Literaturhinweisen sowie ein Exemplar des Kommunikationsratgebers „Klartext für Anwälte“.
Klartext für Anwälte. Mandanten gewinnen - Medien überzeugen.